Since launch, the new website has boosted Solix’s visibility, trust and lead generation, driving over 800 annual inquiries and supporting the sales team in converting clients.
Solix, a forward-thinking technology company, needed a modern and strategic website that would reflect its innovative identity and support its business growth.
They needed a website that would not only showcase their services effectively but also serve as a powerful tool for lead generation and support sales efforts.
The goal was to create a high-performance website that enhances Solix’s brand visibility, clearly presents their services, and generates leads. The site needed to support the sales process and help scale business growth.
Visually outdated and slow to load, it didn’t reflect the company’s professionalism or cutting-edge solutions. The inconsistent offer structure and lack of clarity made it hard for different market segments to understand the value proposition. The site also underperformed in Google Ads and SEO due to technical issues and poor UX, limiting organic reach. Additionally, the sales team had no reliable digital tool to support conversations or direct clients through a logical offer flow.
The new site features a refreshed corporate identity aligned with Solix’s innovation-driven brand. The offer structure was rethought and clarified, supporting different audience segments with targeted content and an intuitive UX. A comprehensive product configurator was implemented to help clients explore solutions in depth. The site was also integrated with Solix’s CRM, streamlining the lead management process. We ensured the platform could grow alongside Solix’s digital marketing efforts.
Since launch, the new website has boosted Solix’s visibility, trust and lead generation, driving over 800 annual inquiries and supporting the sales team in converting clients.